LONDON—Viewers who remember a time before YouTube existed are the biggest consumers of the platform’s movies and TV shows, according to a new report from Ampere Analysis. The world’s most-used video ...

YouTube, the world’s most-used video platform, continues to defy expectations — with 85 per cent of internet users now using the service each month, according to Ampere Analysis’s latest global ...

The internet of old was a vibrant bazaar. It was noisy, chaotic, and offbeat. Every click brought you somewhere new, sometimes unpredictable, letting you uncover curiosities you hadn’t even known to ...

MBW’s Stat Of The Week is a series in which we highlight a data point that deserves the attention of the global music industry. Stat Of the Week is supported by music data analytics firm Chartmetric.

On its 20th anniversary, YouTube is venturing into an era of AI-generated video, and may never be the same. I had that shift in mind when I recently interviewed YouTube CEO Neal Mohan at his office at ...

At its Made on YouTube event on Tuesday, the company unveiled a series of new ways for creators to earn more with brand deals and the YouTube Shopping program, which lets creators earn money by ...

YouTube monetization gets major updates: dynamic sponsorship insertion, side-panel live ads, and AI-powered shopping tools. YouTube creators will be able to dynamically swap sponsorship segments after ...

I was at a friend’s house the other day for a fish fry. After dinner, we sat down to play a board game, and my friend put on a YouTube playlist of DJs spinning mellow tracks—just some agreeable ...

Short-form videos may dominate social media, but long-form content remains essential – especially on YouTube. From in-depth ...