Tension: Our sense of identity meets the algorithm’s curated version of who we are. Noise: The endless scroll amplifies a digital echo chamber, distorting our self-perception. Direct Message: True ...

But TikTok showed that an algorithm, driven by the understanding of a user's interest, could be more powerful. Rather than building its algorithm on "social graph" like Meta has, TikTok executives ...

The time has come when views on Tik Tok are the top priority, when adults don’t fall asleep without watching popular videos, and children start filming on Tik Tok before they have learned to connect ...

Opinions expressed by Entrepreneur contributors are their own. TikTok is rewriting the rules for how we create, share and discover visual content. The TikTok algorithm, specifically the “For You Page” ...